Google Shakes Local Search
According to Bruce Clay, who is one of the best and well known SEO “you won’t even be able to recognze google local seach in 2017:
Imagine a search engine results page with four paid ads at the top and three more sponsored Local Listings in the Local Pack. That’s seven ads at the top of every page, and that’s where we’re headed with Google Home Service Ads. Google Home Service Ads are sponsored listings in the Google Local Pack. Find out how home service ads will affect SEO, straight from Bruce Clay.
This is going to switch to a lot of guy who used to get over on the sytem by “black hatting” email adressed start playing by the rules.
These guys have a pretty decent playlisy for local stuff:
Incase yu’ve been under a rock you have heard about the possum, update, but just in case you have not, let me bring you up to date with the help of Seach Engineland?
What was the update?
All the evidence seems to indicate this particular update only impacted ranking in the 3-pack and Local Finder (AKA the local results or Google Maps results). There is talk of another update that happened right after, which impacted organic results.
I believe the main purpose of the update was to diversify the local results and also prevent spam from ranking as well.
It loks like anyone who wanted to get into local with the intent that in might be easier, the Bog G just threw a wrench in that strategy.
I’ve beeen having some minor health issues, look for me to be wring a lot more on this site very soon!